In eighth year of collaboration, CASE and Pardi set plans for video series celebrating shared passion for hard work and craftsmanship
CASE Construction Equipment is proud to announce the continuation of its long-standing partnership with country superstar Jon Pardi. As part of the collaboration, Pardi performed live at CONEXPO 2026 on March 3, bringing his high-energy show to one of the construction industry’s largest global stages. Together, they will also continue releasing new episodic videos that offer fans and industry professionals an inside look at his personal hands-on experience with construction equipment and ongoing earthmoving projects, a shared passion that connects him with life on the jobsite. Grounded in shared values of hard work, craftsmanship and authenticity, the partnership between CASE and Pardi has grown naturally over time, blending music, construction and real-life stories.
“Construction is such a big part of who I am and where I come from,” said Pardi. "If I’m not on stage, there’s a good chance you’ll find me on a CASE machine working somewhere out on my property. I’m excited to continue the partnership, to shine a spotlight on careers in the construction industry and showcase some truly impressive equipment.”
“We’re incredibly proud to continue our partnership with Jon Pardi,” said Terry Dolan, Head of CNH Construction Brands, Commercial. “As someone who owns and operates CASE equipment himself, he brings real-world experience and a genuine connection to the construction industry that make him a true ambassador for our brand.”
For more information on music and for ticket information, visit JonPardi.com.