- For over 70 years, the Chicago Athenaeum Museum of Architecture and Design and Metropolitan Arts Press Ltd. present the Good Design awards program celebrating the yearly achievements
- of design excellence.
Case IH, a global leader in agriculture equipment, is recognized as a 2023 Good Design® Award Winner for the Farmall 75C Electric and the Steiger Quadtrac 715 tractors. The award, presented by the Chicago Athenaeum, showcases global industrial innovation and cutting-edge graphical designs.
“It’s truly an honour to win the Good Design Awards once again. This accolade exemplifies our commitment to sustainability and productivity through purposeful innovation. These high performance and future-ready tractors will surely transform farming across the region,” said Matthieu Sejourne, Vice President of Case IH Asia Pacific region.
Both the Farmall 75C Electric and Quadtrac 715 already boast award-winning pedigree with Farm Machine 2024 and ASABE AE50 Awards respectively.
Farmall 75C Electric
Revealed publicly at Farm Progress Show 2023, the Farmall 75C Electric is Case IH’s first fully electric tractor. Sporting a brand-new design with diesel-like performance and power, the tractor is designed for agriculture’s toughest jobs.
The electrification of the Farmall coupled with the reduction in wear and tear on parts and maintenance costs, can provide users with a reduction in operating expenses when compared to diesel tractors. Offboard digital features and additional automation capabilities like Safety Mode let farmers operate the vehicle with far more efficiency.
Quadtrac 715
Launched in 2023, the Quadtrac 715 was created to fulfill the customer need of increased productivity. Case IH focused on addressing the customer pain point of how to increase productivity by pulling larger implements at faster speeds while simultaneously enhancing the operator experience.
The most powerful Steiger tractor purposefully addresses this challenge with 715 engine horsepower, redesigned exhaust to improve cab visibility, enhanced LED lighting to extend daily operations into the night, faster road speed to reduce travel time and a new hood that provides both improved service access and a signature new look that designates new levels of technology and performance that Case IH strives to provides its customers.
“Every Case IH tractor is designed with farmers in mind. Top priority is serving not only their current but also emerging needs and challenges, enabling farmers’ safety and productivity while ensuring food security in a sustainable way,” Sejourne added.