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Case IH empowers Asia’s rising agri-entrepreneurs with top-of-the-line products and flexible financing

Release Date: 11 Oct 2023   |   Tongjiang City, China
Case IH empowers Asia s rising agri entrepreneurs with top of the line products and flexible financing

From navigating the busy streets of Tongjiang as a cab driver to managing a vast 4500-hectare farm, Chu Qianghai has become a notable figure in Case IH’s growing community of agri-entrepreneurs.  Fourteen years ago, he founded Qing Harvest Agricultural Services, using his hard-earned savings to lease a 70-hectare farm, and capitalising on Case IH’s customised financing to acquire a Puma 2104 compact tractor.

“I was able to invest in an efficient multipurpose tractor, thanks to Case IH’s streamlined financing and flexible repayment plans. And when the peak farming season came, they also quickly facilitated equipment upgrade, allowing me to fully focus on production,” Chu Qinghai said.

Chu Qinghai said he carefully considered different tractors’ performance, operational efficiency and price. The Puma 2104 stood out for its comprehensive advantage.

The Puma 2104 tractor is a highly efficient and technologically advanced multifunctional workhorse. With a rated power of 210 hp, it is perfectly suited for both heavy-duty tasks such as deep-plowing, combined land preparation, and light-duty operations like sowing, plowing, and spraying.

“The Puma 2104 ranks as one of our best-selling tractors in China, offering high-performance for diverse agricultural applications while focusing on operator comfort and productivity,” said Li Wei, Case IH Northeast China Regional Manager.

As his operations grew, Chu Qinghai added another Puma 2104 to his fleet, enabling him to stay resilient amidst numerous challenges, including a catastrophic flood that devastated millions of hectares of farmland in Northeast China in 2013.

As he stood at the edge of his barren field, feeling a mix of emotions at the loss of three years of hard work, Chu Qinghai resolved to bounce back. Within a few years, not only did he recover what he had lost, his farm grew more than tenfold.  

In 2022, Chu Qinghai made full payment on a new Case IH equipment: the top-of-the-line Axial-Flow 4088HD combine harvester. Equipped with a powerful FPT 6.7-liter engine, the Axial-Flow 4088HD combine harvester is designed to meet demanding operational requirements. Its advanced features, superior performance, and spacious 6000-liter grain tank ensure uninterrupted harvesting operations and maximum productivity.

“At Case IH, it goes beyond just business; it’s about fostering partnerships and turning dreams into reality. We ensure our high-quality products are accessible through financing solutions that are fair, flexible and well-suited to the needs and aspirations of our customers such as Chu Qinghai,” said Wendy Feng, General Manager of CNH Financial Services, China.

Through CNH Financial Services, Case IH offers financing solutions that have low down payments and low interest rates that ease the financial strain experienced by smallholder farmers.

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